CUSTOM GOWNS

Whilst we have customisations that we offer consistently we are also open to working with brides to offer customisations unique to their gown and their vision.  In the past we have added straps, swapped a lace-up bodice for a zip with button finish (or the other way around), added lace or hand embellished detailing, and made a back sheer. We’ve also changed a fitted skirt to an A-line, added custom sleeves, and hand-embellished a bodice with custom detail. These customisations like can be explored in your first bridal appointment.

The Designer Experience is for the bride who adores our design aesthetic but wants a gown that feels more unique to her, created entirely around her vision – with more than a simple customisation. You work one-on-one with Anna, to combine ideas and design elements from multiple gowns and create a new, one-of-a-kind gown. It’s the most personal way to work with us, and is deeply inspiring for Anna – with custom gowns often making their way into future collections.

It starts with a in depth consultation with Anna to talk through your vision, wedding aesthetic and style. We then work through silhouettes, patterns, fabrications and custom ideas, sometimes in that first appointment and sometimes over a second. Once your design is finalised, we create your gown and begin your fittings, usually four fittings across eight weeks, to tailor your gown perfectly to your shape.

Customisations are a change to an existing Anna Campbell gown, like adding sleeves or changing the skirt. The Designer Experience is a fully custom creation, where we design your gown with you from the first sketch. Minor customisations are part of your initial bridal appointment, while the Designer Experience is its own specialised appointment with Anna.

We would recommend starting with an Initial Bridal Appointment to experience the collection - your Stylist can recommend customisations if required or requested by you. If your appointment takes a direction that is much more custom, we can then recommend you book for The Designer Experience.

A made-to-order gown with customisations usually takes around 20 weeks, though some styles can take longer. Considering this, and time to have your gown tailored to your shape, we recommend starting 6-9 months before your wedding date. Depending on the complexity of the unique Designer Experience gown these generally take 20 – 40 weeks, including your fittings, so we recommend starting about a year before your wedding. If your timeline is shorter, we can offer priority services with tailored production schedules to suit your needs.

Anna Campbell Made to Order dresses and separate sets range from $3,999 – $6,699 AUD, with customisations starting from $199. An initial bridal appointment is AU$50, which can be credited towards your gown. It is important to note that even with customisations your gown will still need to be tailored to your shape once it is has been made, and for this service we will share our trusted Tailor referrals, to support you in the Alterations stage of your gown journey.

For the Designer Experience, we recommend a budget of AU$6,000 or more. The Designer Experience appointment is AU$150 (not credited toward your gown). Depending on the design we create together we may recommend having your gown tailored with us and this will be reflected in the quote we provide. Each year we take on a select number of clients only through our Designer Experience but this capacity is strictly limited.

Yes. Where it’s convenient for you, we’d love you to visit one of our stockists to try our gowns in person who can also offer a wide range of customisations on our gowns. If that’s not possible, we can work with you virtually - book your virtual appointment here.