MELBOURNE FLAGSHIP BOUTIQUE
44 CHURCH ST HAWTHORN
Book your appointment, and step into our world to begin your gown journey.
Nestled in a beautifully converted 150-year-old building, our Melbourne Flagship Boutique is where your dress journey begins. Book a private, 90-minute appointment with one of our dedicated stylists to explore the full collection and customisation options — and find your dream gown.
APPOINTMENTS ARE NOW OPEN FOR THE AURORA: CHAPTER ONE TRUNK SHOW
OCTOBER 1ST - 4TH
FAQ
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Anna Campbell dresses and separate sets range from $3,999 – $6,699 AUD.
For brides on a smaller budget, we offer Archive Sale appointments featuring a curated collection of ex-display pieces and one-off designer samples— ready to take home that day. To explore pricing and pieces available please Click here. -
In our Flagship Boutique, you will find samples ranging from 3XS-3XL, with most styles represented in multiple sizes to provide the best experience possible to our Brides.
Your stylist will guide you through a range of our gowns to find ‘the one’, then take your measurements to help determine your closest standard size. Sometimes, your stylist may suggest a split size or custom size to better reflect your individual proportions, and help minimise the tailoring your gown will need once it arrives.
Our standard sizes range from 4XS-4XL, with extended sizing available upon request. Custom sizing and split sizing is also available, and all Anna Campbell gowns require tailoring to achieve a perfect fit.
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Each year we take on a select number of clients through our Designer Experience which includes in-house alterations, but this capacity is strictly limited.
For all other gowns, we share trusted Tailor referrals, to support you in the Alterations stage of your gown journey and ensure a perfect fit.
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Absolutely. We love when brides get creative and want to interchange elements of their favourite designs. Our stylists are experts at understanding your vision and bringing it to life.
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We recommend scheduling your first appointment 9–12 months before your wedding date. If your timeline is shorter, we offer priority services with tailored production schedules to suit your needs.
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Yes, we charge a $50 consultation fee for our 90-minute appointments, available Tuesday to Saturday. This ensures every bride enjoys an intimate, personalised experience within our stunning Hawthorn flagship boutique.
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Yes! Anna offers a limited number of Designer Experience appointments each week. You’ll have the entire boutique to yourself to design your dream gown alongside Anna—an unforgettable experience from concept to creation.
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Start with a Virtual Appointment.
This is a wonderful way to meet our team, explore what’s possible, and receive tailored support—right from home. We’ll guide you to your closest retailer, walk you through our in-house options for out-of-town brides and help you take your first step toward becoming an AC bride.
Learn more and book your appointment here. -
Please reach out to us via our email FLAGSHIP@ANNACAMPBELL.COM.AU or phone +61 4 8463 5894
We look forward to working with you!

