MELBOURNE FLAGSHIP BOUTIQUE
44 CHURCH ST HAWTHORN
Book your appointment, and step into our world to begin your gown journey.
Nestled in a beautifully converted 150-year-old building, our Melbourne Flagship Boutique is where your dress journey begins. Book a private, 90-minute appointment with one of our dedicated stylists to explore the full collection and customisation options — and find your dream gown.
FAQ
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Anna Campbell dresses and separate sets range from $3,999 – $6,699 AUD.
For brides on a smaller budget, we offer Archive Sale appointments featuring a curated collection of ex-display pieces and one-off designer samples— ready to take home that day. To explore pricing and pieces available please Click here. -
In our Flagship Boutique, you will find samples ranging from 2XS-2XL, with most styles represented in multiple sizes to provide the best experience possible to our Brides.
Your stylist will guide you through a range of our gowns to find ‘the one’, then take your measurements to help determine your closest standard size. Sometimes, your stylist may suggest a split size or custom size to better reflect your individual proportions, and help minimise the tailoring your gown will need once it arrives.
Our standard sizes range from 4XS-4XL, with extended sizing available upon request. Custom sizing and split sizing is also available, and all Anna Campbell gowns require tailoring to achieve a perfect fit.
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Each year we take on a select number of clients through our Designer Experience which includes in-house alterations, but this capacity is strictly limited.
For all other gowns, we share trusted Tailor referrals, to support you in the Alterations stage of your gown journey and ensure a perfect fit.
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Absolutely. We love when brides get creative and want to interchange elements of their favourite designs. Our stylists are experts at understanding your vision and bringing it to life.
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We recommend scheduling your first appointment 9–12 months before your wedding date. If your timeline is shorter, we offer priority services with tailored production schedules to suit your needs.
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Yes, we charge a $50 consultation fee for our 90-minute appointments, available Tuesday to Saturday. This ensures every bride enjoys an intimate, personalised experience within our stunning Hawthorn flagship boutique.
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Yes! Anna offers a limited number of Designer Experience appointments each week. You’ll have the entire boutique to yourself to design your dream gown alongside Anna—an unforgettable experience from concept to creation.
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Start with a Virtual Appointment.
This is a wonderful way to meet our team, explore what’s possible, and receive tailored support—right from home. We’ll guide you to your closest retailer, walk you through our in-house options for out-of-town brides and help you take your first step toward becoming an AC bride.
Learn more and book your appointment here. -
Please reach out to us via our email FLAGSHIP@ANNACAMPBELL.COM.AU or phone +61 4 8463 5894
We look forward to working with you!
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Please give us at least 48 hours’ notice if you need to cancel or rebook.
If you do, we’ll refund your booking charge. Cancellations within 48 hours and no-shows aren’t refundable.
If you’re running late, we’ll do our best to fit you in and give you as much of your experience as we can. If we have another booking straight after yours, your appointment will need to finish at its scheduled time, and you’ll need to rebook for anything missed.

