Having designed and made four (yes, four!) dresses for her own wedding, our Creative Director, Head Designer, and all-round #GIRLBOSS Anna, knows a thing or two about getting married in style. We sat down with Anna one afternoon to pick her brain about design process, bridal style and those insider wedding-planning tips!
Have your own question? Ask Anna here and we can add it to our page!
How did you become a bridal designer? What do you love about bridal?
Bridal fashion chose me in a sense, as I fell into it after beautiful girls started requesting our party style dresses in ivory!
I adore designing bridal dresses because, as a designer, your ability to be creative is limitless! You are creating incredible pieces, that can be handmade from the most luxurious natural silks, and the most incredible hand embellishments, and the pieces you create are going to be treasured by the bride forever, and perhaps even passed down through generations as family heirlooms. To design a bride’s wedding dress is to form a special connection with that bride: whether she lives in our hometown of Melbourne, or in New York or Madrid or anywhere else in the world, we are bonded by the emotional connection of having been a part of her wedding day - and of course a shared love of all things sparkly and romantic!